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What are the Types of SEO?
There are mainly two types of SEO are present: On Page Optimization and Off Page Optimization. SEO is good way promote the Business.
There are basically 3 types of SEOs.

White hat SEO - This type of SEO includes genuine link building techniques like guest blogging, broken link building, infographic submission etc. This is the secure link building technique which is not going to harm your blog in any way.
Gray Hat SEO - These techniques are in between White hat and Black hat. They includes some fake stories to get coverage on some big sites, buying relevant spam free expired domains and building site on them, using spin articles on blog and there are many other techniques as well.
Black Hat SEO - This is the most dangerous and quick win SEO technique. In this technique we just trick Google’s SEO algorithm and get quick ranking for any keywords. This included buying links from sites, inserting spammy links in site by hacking them, doing 301 redirect with expired domains, doing bulk commenting, creating bulk profiles and many other.
Black hat can give you quick money but it’s not a long term game.

White hat is a big time winner.
Basically there are 2 type of SEO,
1. On Page - On page is done on website to get visible website in SERP.
2. Off Page - Off page is also know as backlinking, in this we do work out side to the work, we take links from other websites.
There are three types of SEO you need for a well-rounded organic search strategy: on-page SEO, technical SEO, and off-page SEO.
By breaking down your strategy and thinking about SEO as these three categories, it will be much easier to organize and execute your optimization plans.
There are only 2 types of SEO:

On-page SEO: In which websites updated for better user engagement and increased organic traffic from search engine result pages.

How to do on-page Seo

Crawl your website.
Conduct an SEO audit and define your site architecture.
Update URLs, page titles, and meta descriptions.
Make sure your keyword is in your URL.
Include your keyword throughout your page.
Track keywords and topics for each page.
Don't keyword stuff.
Off-Page SEO: All activities performed outside of the website for better SERPs ranking which comes in off page SEO.

How to do Off-page SEO:

Brand Mentioning
Blog Commenting.
Forums posting.
Influencer Outreach.
Guest Author Submission.
Broken Link Building.
Social Networking.
Social Bookmarking.
Infographic Submission